Wine Packaging
NEOCLASSICAL INSPIRED PACKAGING DESIGN
PROJECT TYPE
Packaging Design
TOOLS
Adobe Illustrator, Photoshop
YEAR
2024
ABOUT THE PROJECT
A wine bottle design influenced by Neoclassical art, inspired by Napoleon Crossing the Alps to create a bold, elegant, and luxurious brand identity.
BRIEF
Create a premium wine bottle packaging inspired by the Neoclassical art movement. Use the colours, symbolism, and visual elements of a historical artwork to transform fine art into a contemporary packaging design.
INSIGHT
Jacques-Louis David's Napoleon Crossing the Alps represents ambition, courage, leadership, and triumph. The dramatic composition, powerful movement, and rich colour palette make it an ideal reference for a wine brand that aims to convey strength, prestige, and adventure.
CONCEPT NOTE
Éclat Rouge is a premium wine brand inspired by Napoleon Crossing the Alps. The packaging incorporates the painting's dynamic composition, rich red tones, and heroic symbolism to create a bold and sophisticated identity. Elegant typography and refined visual elements reflect the spirit of victory and excellence, positioning the wine as a symbol of confidence, achievement, and timeless luxury.
